Capital Green Nursery: Store Development Case Study
How I built and set up Capital Green Nursery, an online nursery store.
The project story
Capital Green Nursery is an online nursery store. The website has 17 pages and 61 products. My work was the website design and development.
I started with the niche and the audience. Next, I planned the website structure and wrote the page content around it. I then built the design to fit that content. Before launch, I reviewed the site for errors and fixed what remained. For the store, this also meant organised categories, clear product pages and a simple path to checkout. SEO was not part of this project. I focused on a clean, fast and well-built website that is ready for SEO later.
Watch the walkthrough
This video shows the Capital Green Nursery website in action.
What I did
- Studied the niche and planned the website structure
- Wrote and organised the page content
- Designed and built 17 pages in WordPress
- Set up product pages, categories and a clear checkout path
Speed reports
These PageSpeed Insights reports show the result for this website on desktop and on mobile. Read more about my website speed optimization service.
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